Leveraging Social Media for Sustainability Campus Engagement During & Beyond COVID-19

In this interactive session you will learn how to effectively use social media platforms to engage with your campus community virtually, when it is not possible to conduct on campus activities. We’ll first explore the power of using a storytelling approach on social media with a case study that was conducted over the last 12 months during the COVID-19 imposed university lockdown at the American University of Sharjah. This will be followed by a peer exchange activity to share lessons learned from campus engagement teams around the globe. At the end of the session, you’ll have a chance to contribute to a social media toolbox for effective sustainability campus engagement during and beyond COVID-19.

Register here.