Member & Community Engagement Committee

The Member & Community Engagement Committee provides strategic guidance in continually cultivating a heightened sense of a connected professional community.  The committee explores, analyzes, and advises the Executive Vice President and APPA Leadership on differentiating initiatives that enhance APPA’s value proposition in the eyes of its members. 

The committee collects, analyzes, and evaluates member data to inform strategy for targeted outreach.  The committee works closely with APPA regions to promote closer connections between the regions and International APPA and to elevate member engagement across chapter, regional, and International APPA.  Utilizing volunteer ambassadors and the region’s resources, the committee will implement strategies designed to promote greater understanding of APPA’s community, brand, and value proposition. 

Finally, the committee provides perspective on the needs and expectations of APPA’s members and works with other APPA committees and task forces to ensure APPA products and services are increasingly differentiating and valued by its members. The committee will utilize a variety of social media platforms to advance the Strategic Plan’s goal of cultivating community and enhancing networking. The committee will manage APPA’s awards and recognition programs.