Business partner opportunities

Sponsor an APPA Webinar

APPA's webinars are an effective option for getting your products and services in front of hundreds of qualified facilities management professionals. Each session offers professional development hours (PDH) and continuing education credits, making them a must-attend for credentialed members, so your brand is front and center with a highly engaged audience.

Since 2017, APPA webinars have connected tens of thousands of participants with valuable insights and industry expertise.

Where facilities leaders come to learn

By the numbers

25+Webinars per year covering facilities management, sustainability, operations and more
300+Registrations per webinar from qualified facilities professionals
200+Live attendees engaged with your brand per session
200+On-demand views after the live session
13K+Total annual reach across all webinars
60+CEFP credential holders attending each session

Most attendees participate for over 50 minutes, so your brand stays in view for nearly the whole session.

Pricing and availability

What a sponsorship costs

Webinar pricing is based on your business partner membership tier, with exclusive discounts automatically applied at checkout. Pricing is available on our Business Partner Membership page. Log in to purchase webinar sponsorships and your discount will be applied based on membership status.

Availability

Webinar opportunities are offered weekly, with most webinars on Tuesdays or Thursdays.

Start to finish

What to expect with an APPA webinar

01

Before the webinar

Our team will walk you through preparing for your APPA webinar and will promote your event.

  • Prepare your contentDecide on a webinar title, description, presenters, and available dates.
  • Purchase a sponsorshipDuring checkout you'll provide your title, description, proposed dates, and speaker information, including bio and photo.
  • Begin collecting registrationsAPPA will post your event on the APPA calendar and begin collecting registrations.
  • Practice sessionWe'll schedule a session where you can test the webinar technology and ask any questions. A great time to test any polls or questions you want staged for the event.
  • APPA promotionAPPA will promote your webinar across our communication platforms including emails, social media, and website.
02

During the webinar

Our team will facilitate the webinar for you.

  • Webinar kickoffWe'll cover housekeeping items and introduce your topic and team.
  • Manage technology and Q&AThroughout the call, we'll help manage technology items such as polls and help facilitate questions from the audience.

Tip: bring a webinar facilitator. APPA staff are happy to facilitate Q&A, however we've seen great success when webinar sponsors bring additional team members to facilitate questions and answer questions live in the chat.

03

After the webinar

We provide you with tools to maximize your webinar experience.

  • Registration and attendance reportA full list of registered individuals as well as the attendance report, including contact information.
  • Q&A reportA list of all questions from the webinar.
  • Results of pollsYou'll receive poll reports.
  • Copy of the recordingA downloadable link to the original recording.
  • On-demand viewingYour recording will also be made available to APPA members for on-demand viewing, extending your reach beyond the live event.
Have questions or want to learn more?

We're happy to connect with you and answer your questions about sponsoring APPA webinars. Please send an email to webinars@appa.org with the following:

  • Name and company
  • Proposed topic or subject and a brief description
  • Dates you are considering

Ready to get started?

Log in to purchase and pricing discounts will be automatically applied based on membership tier. Questions? Contact webinars@appa.org.